Global Baby Diaper Market Analysis and Indutsry Overview

  • Analysis
  • 28-April-2016

The report on "Global Baby Diaper Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast, 2014 - 2021" added by provides a comprehensive analysis including market value, forecasts, as well as a detailed competitive analysis of the major players of the industry.

The global baby diaper market has been experiencing an augmented growth owing to the increase in birth rate, better standard of living, and urbanisation in developing countries. Moreover the rise in disposable income has led to an increase in health care expenditures. Another factor that accelerated the development of this market is the regular use of diapers for hygiene purposes. Developing countries are expected to show a surging growth in this market due to an improvement in economic conditions. However the increase in awareness of healthcare products concerning the chemicals used in disposable diapers may hamper the growth of the baby diaper market. In the future, due to increasing preferences for environmental friendly products, demand for biodegradable diapers is anticipated to show a high growth.
The global baby diaper market can be categorized into disposable, biodegradable, cloth and swim pants. Disposable diapers market is estimated to have the largest market share. Asia- Pacific region is estimated to be the fastest growing market since major developing countries fall into this region such as India, China, Japan and Korea. In developed countries like U.S.A, Europe and others have been developing there has been a development of non-renewable sources for the production of disposable diapers. There has also been a swift change on of using bio-degradable products over disposable diapers.

The startling growth of superabsorbent polymers has been an important part of rising demand of baby diapers in developing countries. There has also been a substantial growth in the birth rate and a rise in per capita disposable income in developing countries that have boosted the growth of the baby diaper market. Moreover a rise in the growth of women joining the workforce is becoming a major factor for the growth of this sector. The convenience, assistance and hygienic attributes that it provides is making it highly popular among the working population.  The preferences of customers relate to the softness, absorbency and performance. Therefore, earlier baby diapers would last for only 3 to 4 hours but now, owing to the demand by consumers, manufacturers are trying to create diapers that can last for 12 hours. The diaper manufacturer brands are now focusing on softness, absorbency/leakage protection, body-hugging fit performance and durability of diapers.

There are adverse health effects caused due to various chemicals used in diapers such as xylene, toluene which might restrict the growth of this market. The major key players of the baby diaper industry are Procter & Gamble, Kimberly-Clark, Hengan, Unicharm, KAO Corporation, Bumkins, SCA Hygiene, American Baby Company and Diapees and Wipees. P&G and Kimberly Clark are estimated to dominate the baby diapers market due to variation in the products provided by these companies. Nevertheless, this market has experienced hurdles due to high priced products and other environmental concerns. Thus, the major focus of companies that fall into this sector is to produce cost effective and skin friendly diapers. 

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