The report on the Global Men’s Grooming Market gives an estimation of the development of the market based on historical studies and also provides forecasts on the basis of comprehensive research. The report gives a complete market analysis for the forecasted period from 2020 to 2026. The market is divided into various segments with an in-depth outlook of the competitors and a listing of the profiled key players. The market size in terms of revenue (USD MN) is calculated and provided for the study period along with the dynamics of the market such as the drivers and the restraints.
Men’s grooming products include shaving products and various skin and hair care products which help nourish the hair and maintain healthy skin for men. The men’s grooming market is emerging with increase of awareness in men for skin care and grooming. As shaving is the important part of grooming, manufacturers are continuously focusing on launching innovative and effective products like shaving machines and fine material razors manufactured using most advanced blade technology. The big players in the men’s grooming market are concentrating on offering durable design and ensuring comfort and balance during the shaving process. More number of men tend to become conscious about their appearance and grooming which has now become important for healthy professional as well as personal life and they does not seem to compromise with the quality of products. So the market players have to face the dilemma of fine quality and price of the product.
Drivers
- Emerging technological innovation on the formulation and manufacturing front.
- Rising standards of life, increasing awareness about the products and increasing care for grooming, skin and hair among men is driving the growth of men’s grooming market.
Restraints
- Alternative home-made natural skin and hair care treatments may be a threat to the market in further years, these are effective for all hair types and free from the threat due to absence of harsh chemicals and zero side effects.
- Counterfeit products are threat to the manufacturers who produce high quality men’s grooming products.
Report includes a detailed analysis on value chain in order to provide a holistic view of the men grooming market. Value chain analysis comprises detailed evaluation of the roles of various players involved in the men’s grooming industry, from raw material suppliers to end-users.
Porter’s five forces model has been used to depict the impact of various factors such as:
- Degree of competition
- Bargaining power of suppliers
- Threat of substitutes
- Bargaining power of buyers
- Threat of new entrants during the forecast period
Market attractiveness analysis has been included in order to analyze the application segments that are estimated to be lucrative during the forecast period on the basis of their market size and growth rate. Attractiveness of the market has been derived from market size, profit margin, growth rate, availability of raw materials, competition, and other factors such as social and legal constraints.
The global men’s grooming market has further been segmented based on types such as shaving, toiletries and others. Shaving products are categorized into shaving creams/gels/foams, after shave lotions/creams/gels, razors and blades (including electronic razors) and the toiletries segment include bath and shower, deodorants, hair care and skin care. The study provides forecast and estimates market for each type in terms of revenue and volume during the forecast period from 2019 to 2026. Each type has been further analyzed based on regional and country levels from 2019 to 2026 in terms of volume and revenue.
In terms of geography, the men’s grooming market has been segmented into regions such as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The study provides a detailed view of country-level aspects of the market on the basis of application segments and estimates the market in terms of revenue and volume during the forecast period.
The report also offers a competitive landscape of the overall market with company profiles of players such as:
- L'Oréal Paris
- Unilever
- Nature's Organics
- Estée Lauder Cos Inc.
- L Brands Inc.
- Procter & Gamble Co.
- Boots UK Ltd.
- Lush Ltd.
- Colgate-Palmolive
- Dabur India Ltd.
- Amway
- Shanghai Jahwa United Co. Ltd.
- Kao Corp.
- Shiseido Co. Ltd.
A detailed description of the each company has been included and includes information in terms of headquarters, inception, stock listing, upcoming capacities, key mergers & acquisitions, financial overview, and recent developments provides a thorough idea about the competitive positioning of market players. The report also provides men’s grooming market's Mergers/acquisitions, Partnerships, Collaborations, New product lunches, new product developments and other industry developments.
SEGMENTATIONS IN REPORT:
Men’s grooming Market by Type:
- Shaving
- Shaving creams/gels/foams
- After shave lotions/creams/gels
- Razors and Blades (Including electronic razors)
- Toiletries
- Bath and Shower
- Deodorants
- Hair Care
- Skin Care
- Others
Men’s grooming Market by Geography:
- Asia Pacific
- North America
- Europe
- Latin America
- Middle East And Africa
The Global Men’s Grooming Market has been exhibited in detail in the following some chapters -
Chapter 1 Men’s Grooming Market Preface
Chapter 2 Executive Summary
Chapter 3 Men’s Grooming Industry Analysis
Chapter 4 Men’s Grooming Market Value Chain Analysis
Chapter 5 Men’s Grooming Market Analysis By Type
Chapter 6 Men’s Grooming Market Analysis By Geography
Chapter 7 Competitive Landscape Of Men’s Grooming Companies
Chapter 8 Company Profiles Of Men’s Grooming Industry
METHODOLOGY:
Combination of primary and secondary research has been used to determine the market estimates and forecasts. Sources used for secondary research include (but not limited to) Paid Data Sources, Company Websites, Technical Journals, Annual Reports, SEC Filings and various other industry publications. Specific Details on methodology used for this report can be provided on demand.