Global Mobile Advertising Market Research Report - Industry Analysis, Size, Share, Growth, Trends And Forecast till 2025

  • ID:PD022276
  • November 2018
  • Value Market Research
                          

The report on global mobile advertising market evaluates the growth trends of the industry through historical study and estimates future prospects based on comprehensive research. The report extensively provides the market share, growth, trends and forecasts for the study period. The market size in terms of revenue (USD MN) is calculated for the study period along with the details of the factors affecting the market growth (drivers and restraints).
 
Drivers

  • Increasing usage of smartphones and internet
  • Growing popularity of social media
 
Restraints
  • Privacy and security issue
 
Furthermore, the report quantifies the market share held by the major players of the industry and provides an in-depth view of the competitive landscape. This market is classified into different segments with detailed analysis of each with respect to geography.
 
The comprehensive value chain analysis of the market will assist in attaining better product differentiation, along with detailed understanding of the core competency of each activity involved. The market attractiveness analysis provided in the report aptly measures the potential value of the market providing business strategists with the latest growth opportunities.
 
The report classifies the market into different segments based on format and category. These segments are studied in detail incorporating the market estimates and forecasts at regional and country level. The segment analysis is useful in understanding the growth areas and probable opportunities of the market.
 
The report also covers the complete competitive landscape of the worldwide market with company profiles of key players such as Applovin Corporation, Avazu Inc., Chartboost Inc., Facebook Inc., Flurry Inc., Google Inc., Inmobi Pte. Ltd., Matomy Media Group Ltd., Millennial Media Inc., and Smaato Inc. A detailed description of each has been included, with information in terms of H.Q, future capacities, key mergers & acquisitions, financial overview, partnerships, collaborations, new product launches, new product developments and other latest industrial developments.
 
SEGMENTATIONS IN THE REPORT:
By Format:
  • Search
  • Native social
  • Display
  • Video
  • SMS
 
By Category:
  • Arts & Entertainment
  • Hobbies & Interests
  • Others (Society, Science, Style & Fashion, And Technology)
 
By Geography:
  • North America (NA) – US, Canada & Rest of North America
  • Europe (EU) – UK, Germany, France & Rest of Europe
  • Asia Pacific (APAC) – China, Japan, India & Rest of APAC
  • Latin America (LA) – Brazil & Rest of Latin America
  • Middle East & Africa (MEA) – Middle East and Africa
 
METHODOLOGY:
A combination of primary and secondary research has been used to determine the market estimates and forecasts. Sources used for secondary research include (but not limited to) Paid Data Sources, Company Websites, Technical Journals, Annual Reports, SEC Filings and various other industry publications. Specific details on methodology used for this report can be provided on demand. 

  • DecisionDatabases.com also provides specific research reports as per Client requirement.
  • Based on the feasibility, data can be provided for custom segmentation
 
DELIVERABLE OPTIONS:
 
DecisionDatabases.com also provides Mini Report and Sections of Reports, in case Client does not want to buy the full report: 
  • Market Data Sheet with all Tables and Graphs
  • Mini Report
  • Analysis
    • Drivers
    • Restraints
    • SWOT Analysis
    • Patent Analysis
  • Application Analysis
  • Product Analysis
  • Geography Analysis
  • Company Analysis
  • Competitive Landscape
  • Location of Plants
  • Company Profiles

1. INTRODUCTION

  • Report Description
  • Research Scope
  • Research Methodology
 
2. EXECUTIVE SUMMARY
  • Market Highlight
  • Global Mobile Advertising Market: Snapshot
 
3. MARKET ANALYSIS
  • Introduction
  • Value Chain Analysis
  • Drivers
  • Restraints
  • Opportunities
  • Porter’s Five Forces Analysis
 
4. MOBILE ADVERTISING MARKET ANALYSIS BY FORMAT
  • Market In Search
  • Market In Native social
  • Market In Display
  • Market In Video
  • Market In SMS
 
5. MOBILE ADVERTISING MARKET ANALYSIS BY CATEGORY
  • Market In Arts & Entertainment
  • Market In Hobbies & Interests
  • Market In Others (Society, Science, Style & Fashion, And Technology)
 
6. MOBILE ADVERTISING MARKET ANALYSIS BY GEOGRAPHY
  • North America (NA)
    • North America Market Estimates
    • North America Market Estimates By Country
    • United States (U.S.)
    • Canada
    • Rest Of North America
  • Europe (EU)
    • Europe Market Estimates
    • Europe Market Estimates By Country
    • United Kingdom (UK)
    • Germany
    • France
    • Rest Of Europe
  • Asia Pacific (APAC)
    • Asia Pacific Market Estimates
    • Asia Pacific Market Estimates By Country  
    • China
    • Japan
    • India
    • Rest Of Asia Pacific   
  • Latin America (LA)   
    • Latin America Market Estimates
    • Latin America Market Estimates By Country
    • Brazil
    • Rest Of Latin America
  • Middle East And Africa (MEA)   
    • Middle East And Africa Market Estimates
    • Middle East And Africa Market Estimates By Country
    • Middle East
    • Africa
 
7. COMPETITIVE LANDSCAPE OF THE MOBILE ADVERTISING COMPANIES
  • Market Competition
  • Partnerships/Collaborations/Agreements
  • Mergers And Acquisitions
  • New Product Launches
  • Other Developments
 
8. COMPANY PROFILES OF THE MOBILE ADVERTISING INDUSTRY (Company Overview, Financial, Major Products & Recent Development)
  • Applovin Corporation
  • Avazu Inc.
  • Chartboost Inc.
  • Facebook Inc.
  • Flurry Inc.
  • Google Inc.
  • Inmobi Pte. Ltd.
  • Matomy Media Group Ltd.
  • Millennial Media Inc.
  • Smaato Inc.
 
* Tentative TOC 

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