The report on the Global Customer Journey Analytics Market gives an estimation of the development of the market based on historical studies and also provides forecasts on the basis of comprehensive research. The report gives a complete market analysis for the forecasted period from 2020 to 2026. The market is divided into various segments with an in-depth outlook of the competitors and a listing of the profiled key players. The market size in terms of revenue (USD MN) is calculated and provided for the study period along with the dynamics of the market such as the drivers and the restraints.
Drivers
- Growing need for consistent customer experience throughout customer journey
- Rising concern to reduce the churn rate of customer
Restraints
- Difficulty in consistency of data
Furthermore, the report quantifies the market share held by the major players of the industry and provides an in-depth view of the competitive landscape. This market is classified into different segments with detailed analysis of each with respect to geography.
The comprehensive value chain analysis of the market will assist in attaining better product differentiation, along with detailed understanding of the core competency of each activity involved. The market attractiveness analysis provided in the report aptly measures the potential value of the market providing business strategists with the latest growth opportunities.
The report classifies the market into different segments based on touchpoint, component, deployment model, organization size, vertical and application. These segments are studied in detail incorporating the market estimates and forecasts at regional and country level. The segment analysis is useful in understanding the growth areas and probable opportunities of the market.
The report also covers the complete competitive landscape of the worldwide market with company profiles of key players such as:
- Adobe Systems
- CallMiner
- ClickFox
- IBM
- Kitewheel
- NICE Ltd.
- Pointillist
- Quadient
- Salesforce
- SAP
- Servion
- Verint Systems
Adobe Systems, CallMiner, ClickFox, IBM, Kitewheel, NICE Ltd., Pointillist, Quadient, Salesforce, SAP, Servion, and Verint Systems. A detailed description of each has been included, with information in terms of H.Q, future capacities, key mergers & acquisitions, financial overview, partnerships, collaborations, new product launches, new product developments and other latest industrial developments.
SEGMENTATIONS IN THE REPORT:
By Touchpoint:
- Web
- Social Media
- Mobile
- Email
- Branch/Store
- Call Center
- Others
By Component:
- Managed Services
- Professional Services
By Deployment Model:
By Organization Size:
- Small And Medium-Sized Enterprises
- Large Enterprises
By Vertical:
- Banking, Financial Services, And Insurance
- Telecommunications And It
- Retail And Ecommerce
- Healthcare And Life Sciences
- Manufacturing
- Government And Defense
- Energy And Utilities
- Media And Entertainment
- Travel And Hospitality
- Automotive And Transportation
- Others
By Applications:
- Customer Segmentation And Targeting
- Customer Behavioral Analysis
- Customer Churn Analysis
- Brand Management
- Campaign Management
- Product Management
- Others
By Geography:
- North America (NA) – US, Canada & Rest of North America
- Europe (EU) – UK, Germany, France & Rest of Europe
- Asia Pacific (APAC) – China, Japan, India & Rest of APAC
- Latin America (LA) – Brazil & Rest of Latin America
- Middle East & Africa (MEA) – Middle East and Africa
The Global Customer Journey Analytics Market has been exhibited in detail in the following chapters -
Chapter 1 Customer Journey Analytics Market Preface
Chapter 2 Executive Summary
Chapter 3 Customer Journey Analytics Industry Analysis
Chapter 4 Customer Journey Analytics Market Value Chain Analysis
Chapter 5 Customer Journey Analytics Market Analysis By Touchpoint
Chapter 6 Customer Journey Analytics Market Analysis By Component
Chapter 7 Customer Journey Analytics Market Analysis By Deployment Model
Chapter 8 Customer Journey Analytics Market Analysis By Organization Size
Chapter 9 Customer Journey Analytics Market Analysis By Vertical
Chapter 10 Customer Journey Analytics Market Analysis By Applications
Chapter 11 Customer Journey Analytics Market Analysis By Geography
Chapter 12 Competitive Landscape Of Customer Journey Analytics Companies
Chapter 13 Company Profiles Of Customer Journey Analytics Industry
METHODOLOGY:
A combination of primary and secondary research has been used to determine the market estimates and forecasts. Sources used for secondary research include (but not limited to) Paid Data Sources, Company Websites, Technical Journals, Annual Reports, SEC Filings and various other industry publications. Specific details on methodology used for this report can be provided on demand.