Global Dishwasher Market – Global Industry Size and Share Analysis

  • Analysis
  • 24-June-2016

The global dishwasher market is driven by rising consumer preference for modular kitchens coupled with the development of kitchen cabinets and countertops across the globe. The global dishwasher market is anticipated to grow at a considerable rate in the near future owing to rapid technological advancement and increasing cost of hand washing services.  However, stringent government policies are one of the major market restraints, which may hinder market growth over the coming years.

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Apart from high purchasing power, expansion of modern retail is also expected to help in high market penetration of dishwasher in the near future. Furthermore, rising attractiveness towards convenient and modern living environment is also driving the dishwasher market and is projected to attain a significant growth over the forecast period. Moreover, growing consumer awareness and changing lifestyle due to hectic work schedule in the urban area are anticipated to boost the demand for dishwashers under the study period. Major industry players are adopting various marketing initiatives to increase their product visibility, which in turn will further fuel the market demand over the coming years.

The global dishwasher market has been segmented based on product into built-in dishwasher and freestanding dishwasher.  Built-in dishwasher being an integrated kitchen machine is connected to the other kitchen accessories; on the other hand, freestanding dishwasher is a separate machine. The built-in dishwasher is a leading dishwasher segment and is projected to witness a significant growth over the forecast period owing to shifting consumer preference towards modern and convenient living style.

The global dishwasher market has been segmented based on geography into five regions such as North America, Latin America, Europe, Asia Pacific and the Middle East & Africa (MEA). The North American dishwasher market is anticipated to grow at a consistent rate over the coming years owing to growing technological advancement in the consumer appliances segment along with rising need from growing geriatric population base in the region. Asia Pacific is one of the fastest growing markets and is projected to grow at the highest CAGR over the forecast period on account of rising disposable income and increasing demand from various application industries. The Asia Pacific market is also driven by rising demand of dishwasher as an enhanced household item, particularly in China, India and Japan. Europe and Latin America is also expected to attain a moderate growth in the near future owing to growing demand from the healthcare industry in the region.

The global key players of dishwasher include Bosch, Electrolux, GE, LG, Whirlpool, Samsung, Panasonic, Arcelik, Kenmore, Haier, Fagor America, Smeg and Miele. Rising investment in R&D and technological innovations are major marketing goals for the manufacturers to stay competitive across the globe.

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In December 2015, LG Electronics had introduced a very advanced dishwasher model LDT8786ST with MultiMotion and TrueSteam features, to have a superior washing experience.
 


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